Since its inception, TikTok has transcended beyond a mere video-sharing platform to become a cultural phenomenon, influencing music, fashion, food, and more. At the core of this seismic shift in digital culture are TikTok influencers — creators whose ingenuity and…
Feeling a little bored in lockdown, have a beard? Then this is for you! Recently I was scrolling away on TikTok and I saw a video of a bearded man revealing what we looked like without a beard to his…
It’s now February which means it’s Black History Month in Canada and the US. This period brings a time to learn, a time to change, a time to work towards an equal world. Now that could mean having uncomfortable conversations…
Marketing is a hugely important part of any business. In particular, digital businesses need marketing. But why do so many businesses overlook marketing? Often, new business owners are busy focussing on other areas. They don’t consider marketing to be as…